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Meraki & Hodo

"Beauty is a Neural Event." Heritage Fleece — Capsule Edition

"Beauty is a Neural Event." Heritage Fleece — Capsule Edition

Text block

Regular price $228.00 USD
Regular price Sale price $228.00 USD
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Beauty is not decoration. Beauty is ignition,  a combustion in the brain. It is not object but firing: synapses lighting like constellations when eye, ear, or skin meets what is unspeakably right. Beauty is a neural event, intimate and unrelenting, stitched into perception, memory, and flesh.

The orbitofrontal cortex burns when beauty strikes. The heart quickens; breath alters. Plato named it the splendor of truth. Keats entwined it with truth itself. Science names it electricity in the cortex. The names differ, the reality does not: beauty is both poetry and proof, surface and signal, the spark of being human.

To collect this phrase is to wear that spark , not metaphor, not myth, but law.

Design & Fit

  • Back (up to 25 chars): A cipher at the upper back, archival evidence of you. Initials, motto, code,  preserved in cloth like scripture.

  • Printed. 

  • For the collector who knows that warmth can be an art form.

  • Designed in our Atelier Standard Fit. A refined cut for year-round ease, layering, and enduring comfort.

Fiber & Fabric

  • 50% cotton / 50% polyester heavyweight fleece.

  • Substantial yet breathable, now woven from finer yarns using advanced MVS Air Spinning technology to resist pilling, enhance durability, and create a smooth canvas for our archival typography.

Feel & Finish

  • Air jet spun yarn delivers a cloud-soft hand-feel that holds its elegance through wear, keeping the surface as pristine as the day it entered your collection.

Construction

  • 1x1 rib knit with spandex at cuffs and hem for shape retention that moves with you.

  • Set-in sleeves for a clean drape and enduring structure.

  • Double-needle stitching at shoulder, armhole, neck, waistband, and cuffs for a finish built to last as long as the words.

Ethics & Dyeing

  • Dyed using OEKO-TEX® certified low-impact dyes.  Safe for your skin, gentler on the earth. 

  • Proud member of the U.S. Cotton Trust Protocol, ensuring ethically grown, sustainably sourced cotton.

Care Instructions (Collector's Method)

  • Machine wash warm, inside out, with like colors.

  • Tumble dry low.

  • Do not iron. 

  • Do not dry clean.

  • Store folded in a cool, dry place.  Sunlight fades memory and thread.

Edition Note

  • Once inscribed, the piece is irrevocable. The inscription consecrates it,  no longer an edition, but a one-of-one artifact within the Meraki & Hodo archive.



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